CRM has been around as a “new” process for 30+ years in various forms. And yet even with giants in the industry, new entrants emerge almost monthly and new capabilities continue to be added to even the pioneers in the industry. In the interview with industry veteran Paul Petersen, Vice President of Goldmine, we discuss why CRM is not yet a settled science and what the future may hold for this vital but aging process. The host this week in Jim Obermayer.
Bethesda, MD, June 10, 2015 – As businesses seek a higher return and increased effectiveness on marketing, sales and service program investments, the Customer Relationship Management (CRM) software market is seeing dramatic growth – Gartner forecast a $37B market by 2017. Enhanced CRM software offerings include Big Data Analytics/Insight, Social CRM applications, Mobile functionality as well as Gamification features, reports ISM Inc. (www.ismguide.com) as part of its bi-annual Top 15 CRM Software Awards. For the past 25 years – since 1990 – ISM, through its Software Lab, has been awarding recognition to leading CRM providers in Enterprise and Small & Medium Business (SMB) categories.
“The winners of the 2015/16 Top 15 are the influencers in the CRM community who have made significant advancements in both functionality and connectivity for sales, customer service and marketing professionals; offer better decision making tools for executives; and provide more intimate connectivity with today’s Digital Clients,†said Barton Goldenberg, founder/president, ISM. Goldenberg also notes two meaningful CRM industry trends: (1) ‘Social CRM’ will grow significantly as noted in his recent book, The Definitive Guide to Social CRM (Pearson, 2015) and (2) the ‘Internet of Things’ – where every day physical objects connect to the Internet – will explode from 9 billion connecteddevices/.sensors today to a forecasted 2 trillion devices/sensors connected by 2020. “The winners of the 2015/16 Top 15 CRM Software Awards are clearly the leaders and innovators in this fast-paced and growing industry,†he added.
“This award recognizes the importance our customers place in GoldMine to grow business relationships. GoldMine enhances performance through productivity for the entire business ecosystem,†said Paul Petersen, general manager of GoldMine. “GoldMine Premium Edition offers a seamless integration with popular social networking platforms and now anywhere, anytime access with our new Cloud and Mobile solutions.â€
ISM’s Top 15 CRM Software Awards are based on rigorous testing of CRM software applications from around the world that are sold in the North American marketplace. Each software application is rated according to 179 selection criteria. With no ownership in or by a vendor, ISM’s software analysis is 100 percent unbiased. The Top 15 winners for each category are available for purchase in CD and downloadable format at ISM’s website. For more information, call 301-656-8448 or email John Chan at j[email protected].
Candidate testing and winner selection of the next ISM Top 15 CRM Awards is scheduled
to take place in 2017.
ABOUT ISM
Founded in 1985 and headquartered in Bethesda, MD, ISM Inc. provides customer-centric strategic services to organizations planning and implementing CRM/Social CRM, Big Data Analysis/Insight, Branded Communities, Customer Experience Management, and Channel Optimization initiatives. Clients include best-in-class organizations such as American Automobile Association, Exxon Mobil, Federal Reserve Bank, Giorgio Armani, Johnson Controls, Jaguar Land Rover, Kraft, Marriott, McGraw Hill, Nike, Samsung, T. Rowe Price, Zumba and more.
Barton Goldenberg, ISM’s founder and president, is a respected author, columnist, speaker and industry leader, including being one of the first three inductees in the CRM Hall of Fame. His new book, The Guide to Social CRM, published by Pearson, is receiving industry-wide accolades. Learn more about ISM’s services at www.ismguide.com or call (301) 656-8448.
About GoldMine
GoldMine is a leading provider of relationship management solutions designed for all businesses. With over 1 million users shipped GoldMine users have managed over 1 billion relationships; GoldMine is one of the most widely used relationship management technologies in the world. GoldMine is a division of Heat Software and is headquartered in Milpitas, Calif., USA. More information can be found at goldmine-staging.azbgxjyq-liquidwebsites.com.
Media Contact
Sabina Hengehold
[email protected]
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Tuesday, June 2, 2015 — MILPITAS, CA — GoldMine®, a pioneer in CRM and contact management serving businesses of all sizes for over 25 years, announces that its new GoldMine Cloud service will be available June 2, 2015. This announcement allows new customers to leverage the years of refinements in this leading Windows application with Cloud access.
GoldMine Cloud is offered in partnership with nGenx – and was also selected to be part of the Google Compute Engine as part of new Desktop-as-a-Service offerings. The combination of GoldMine’s features and ease of use along with the Google Compute Engine means users will have a powerful new way to run their business.
GoldMine Cloud is powered by nGenx, a pioneer in cloud-based application delivery of hosted virtual desktops. nGenx collaborates with strategic partners such as GoldMine, Microsoft, Google and others to develop hosted application solutions provided via nFinity nWorkspace, the company’s cloud desktop-as-a service (DaaS) platform. nGenx transforms IT into a utility and enables organizations to access their familiar business applications on any device, anywhere business needs to be conducted.
The offering will provide a subscription option and a BYOL (bring your own license) for existing users to continue using GoldMine but get out from the IT management side. For clients wanting control of their data and have the servers, GoldMine on premise offers the most affordable option over time with the benefits of faster performance and greater integration possibilities with other applications.
“The advantages of a virtual desktop over single app-SaaS are strong: leverage the refined development in leading Windows applications, easier access for users and lower combined cost over multiple subscriptions, and interoperability between applications – a difficulty with multiple cloud vendorsâ€, said Paul R. Petersen, vice president & general manager of GoldMine.
GoldMine Cloud will first be available in North America with UK available later this summer. Users will work with GoldMine certified resellers to see a demo, get their questions answered, and then pick the right deployment option, the reseller can then provide additional configuration and data customization services for the user as desired. Initial support will include access to over 250 training videos and a community board for users. Premium agent support will be available as well.
About GoldMine
GoldMine is a leading provider of relationship management solutions designed for all businesses. With over 1 million users shipped GoldMine users have managed over 1 billion relationships; GoldMine is one of the most widely used relationship management technologies in the world. GoldMine is a division of Ivanti.
Media Contact
Sabina Hengehold
[email protected]
goldmine-staging.azbgxjyq-liquidwebsites.com
Boston, MA – June 2, 2015 – IndependenceIT, an integrated workspace automation software platform provider allowing IT departments, service providers and ISVs to easily deliver workspaces, applications and desktops as a service (DaaS), today announced that it has been selected by nGenx to power Windows-based DaaS and application delivery on Google Compute Engine to support the delivery of GoldMine Cloud software. For independent software vendors (ISVs) like GoldMine, this expands the theater of operations to increase revenue opportunities while reducing software management and maintenance liabilities.
IndependenceIT was selected by application and desktop pioneer, nGenx, to deliver its “Bring Your Own Cloud†strategy to GoldMine and other ISVs. GoldMine will now benefit from its selection of nGenx and Google Compute Engine to cloud-enable its popular contact management software by leveraging the power of IndependenceIT’s Cloud Workspace® Suite. By combining the automation/workflow of Cloud Workspace Suite with Google Compute Engine’s performance, scale and support for Windows-based workloads, GoldMine is able to create new profit centers from its existing product line. Google Compute Engine’s support for Windows-based cloud workspaces allows software developers like GoldMine to run business critical Windows-based workloads at high performance and scale.
“We’re proud to work with Google and nGenx in delivering the underlying technology that supports a best-in-class workspace, application and DaaS,†said Seth Bostock, CEO, IndependenceIT. “Cloud Workspace Suite orchestrates, provisions and manages all elements necessary for automated delivery of GoldMine Cloud.â€
“This alignment enables us to offer our all-in-one CRM capabilities as a subscription option. Furthered by an easy to use Windows application in the cloud, users retain all of the functionality of our on-premise solution,†said Paul R. Petersen, vice president and general manager, GoldMine. “As a result, customers now have greater choice in how they consume the technology without leaving behind years of development and innovation.â€
Google Compute Engine is built on the same infrastructure that returns billions of search results in milliseconds. The backbone of the network has thousands of miles of fiber optic cable, uses advanced software-defined networking and has edge caching services to deliver fast, consistent and scalable performance. Multiple points of presence across the globe provide strong redundancy with data automatically mirrored across storage devices in multiple locations. Add to this Google Compute Engine’s expanded support for Windows-based workloads like GoldMine and this presents a compelling option for ISVs.
“Our technology partners, including IndependenceIT and Google Compute Engine, have been instrumental in reinforcing the advantages of nFinity nWorkspace, considered by many as a premier cloud application delivery platform for ISVs,†said JD Helms, CEO, nGenx. “Software vendors acting on this technology can expect to benefit from the increasing adoption of cloud-based applications.â€
As a critical component of the nGenx solution, IndependenceIT’s Cloud Workspace Suite orchestrates, manages and provisions all elements necessary for automated, multi-platform, hypervisor/device agnostic applications and workspaces. Cloud Workspace Suite features industry-leading Microsoft RemoteApp automation/workflow and cross-platform interoperability for unmatched application access. The software also offers a robust API set for ease of integration with existing service provider infrastructure and business support tools.
“The IndependenceIT team has found Google Compute Engine to be a robust cloud platform capable of scaling to address the needs of workspace enabled applications. As our engineering team worked closely with the Google Compute Engine team during the beta phase of Windows support, we were pleased by the depth of functionality available from the platform, the rapid deployment of virtual machines, and the high end workspace performance delivered directly to the end user. While Cloud Workspace Suite has been the test platform to scale on Google Compute Engine, the solution’s general availability allows our partners to build a global workspace, application or DaaS business on this infrastructure,” noted Bostock.
Availability
Global support for partner ISV cloud enablement leveraging Google Compute Engine is available immediately.
Contact independenceIT Today to Schedule a Free Demo at: http://www.independenceit.com/contact-us
Visit IndependenceIT at: http://www.independenceIT.com
About IndependenceIT
IndependenceIT provides an integrated workspace automation software platform that allows IT departments, service providers and ISVs to easily deliver workspaces, applications and desktop as a service from any cloud infrastructure to users anywhere, on any device. The company’s Cloud Workspace Suite combines application, end-user and infrastructure management into a seamless, easy-to-manage platform, with a unified management interface and robust API for ease of integration with existing systems, simplifying deployment and increasing responsiveness. Contact IndependenceIT at 888-299-4552 or visit www.independenceit.com
Contact IndependenceIT:
Joe Austin
The Ventana Group
(818) 332-6166
[email protected]
Contact GoldMine:
Sabrina Hengehold
(408) 601-2815
[email protected]
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CHICAGO, IL – (June 2, 2015) nGenx, a cloud services pioneer in the delivery of hosted applications and desktops, today announced that GoldMine will standardize on nGenx nFinity nWorkspace™ to Web-enable the company’s popular suite of small business CRM solutions. Using nGenx nFinity nWorkspace, powered by Google Compute Engine cloud infrastructure and IndependenceIT’s Cloud Workspace Suite® (CWS) software, GoldMine now provides a cloud-based customer relationship management solution for anywhere, anytime user access. In addition to global application availability, the new platform lowers upfront costs for end-customers, simplifies upgrades and eliminates interoperability concerns.
GoldMine is a leading provider of Windows-based relationship management solutions designed for small businesses. With over 1 million users managing more than 1 billion relationships, GoldMine is one of the most widely used relationship management technologies in the world. The GoldMine solution enables organizations to build enduring relationships that enhance business performance through the improvement of employee productivity, customer and partner loyalty, and better management of the entire business ecosystem. GoldMine is published by Heat Software Inc. and is headquartered in Milpitas, California.
“We are pleased to be a part of this launch with nGenx. We can now offer our all-in-one CRM capabilities as a subscription option – allowing users to operate GoldMine in the cloud. The end-user has the flexibility to subscribe to and use more than one application at the same time,†said Paul R. Petersen, vice president and general manager, GoldMine. “As more organizations deploy cloud based strategies, the need for complementary solutions is key to moving forward. nGenx has provided the means to expand our marketshare while better serving customer requirements worldwide.â€
nGenx simplifies the process of cloud-enabling applications without the need to redevelop existing software solutions. This gives independent software vendors (ISVs) unprecedented access to markets and customers previously out of reach. nGenx delivers an integrated online experience that empowers business applications with a greater number of access points using a full-featured Microsoft Windows desktop. In the case of GoldMine, users have the ability to use the application seamlessly from any location and on any device. The cloud enablement of GoldMine presents a new way to leverage years of development in an easy to use windows application, now available in a Desktop-as-a-Service. The capability increases interoperability by allowing users to bring multiple applications into one environment without the need for separate subscriptions. Users retain complete control, security, and auditability for compliance through an intuitive browser-based management system that reduces support costs, increases service quality and improves responsiveness.
“We’re proud to provide the underlying technology that supports nFinity nWorkspace and to serve as the foundation for cloud-enabled applications such as GoldMine,†said Seth Bostock, CEO for IndependenceIT. “With their extensive experience in bringing business applications to the cloud, nGenx integration with GoldMine serves as another proof point for software developers on the strategic value of cloud-based solution delivery.â€
With nGenx as its SaaS enablement platform delivered through Google Compute Engine, end-users pay for GoldMine CRM SaaS on a monthly basis. This gives customers the option to reduce their upfront capital investment with a usage-based payment model that has become an industry standard. The nGenx platform allows for rapid deployment of GoldMine via the Web, eliminating costly deployments and issues that can arise in mixed device environments. nGenx provides operational support for GoldMine and addresses a full range of deployment scenarios that include platform and application provisioning, administration and workspace management.
The opportunity for cloud-based applications is expansive and continues to grow. According to IDC, “Cloud software will grow to $76.1 billion by 2017, at a compound annual growth rate (CAGR) of 22.1%. SaaS delivery will significantly outpace traditional software product delivery, growing nearly five times faster than the software market as a whole and becoming the significant growth driver to all functional software markets. By 2017, the cloud software model will account for $1 of every $6 spent on software.â€
“nFinity nWorkspace is a powerful application delivery platform that allows ISVs to reduce their time to market and revenue,†said JD Helms, CEO, nGenx. “The SaaS enablement of GoldMine, powered by nGenx and our partners IndependenceIT and Google, presents a powerful cloud-based CRM option for universal access, regardless of user location or computing device. The solution is a win for all parties, especially end-customers seeking greater application availability at a lower cost.â€
Resources:
View nFinity Workspace Video at: https://www.youtube.com/watch?v=bQT4v7FSKPA
Contact nGenx Today to Schedule a Free Demo at: http://www.ngenx.com/contact/
Visit nGenx at: http://www.nGenx.com
About nGenx
Founded in 2000, nGenx is a cloud services pioneer in hosted application and desktop delivery. nGenx works with strategic partners such as Microsoft, Intuit, Google, IndependenceIT, Artisan Infrastructure, and others to develop hosted IT applications provided via the cloud. Through its cutting-edge technology, nGenx enables organizations to access their business applications on any device, anywhere business may be conducted. In 2014, nGenx was recognized by both Microsoft and Citrix for its leadership in the industry: Microsoft | Citrix. nGenx markets its solutions through both white label and agency programs supported by its nGenx control panel, a single pane-of-glass provisioning system that allows partners and enterprise customers complete control over their IT environments. For more information, visit Why nGenx.
Contact nGenx:
Joe Austin
The Ventana Group
(818) 332-6166
[email protected]
Contact GoldMine:
Sabrina Hengehold
(408) 601-2815
[email protected]
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